Monday, August 20, 2007

MTV Launches Anti-Human Trafficking Campaign

MTV, the world's largest television network, plans to launch programmes on human trafficking next month to raise awareness among its 380 million Asian viewers of the illegal multi-billion dollar industry, aid organizations said Friday. The US Agency for International Development (USAID) is funding half-hour documentaries featuring Korean singer "Rain" and Thai pop icon Tata Young, among others, that MTV will air free of charge.

"Law enforcement and community-level efforts to stop human trafficking have been hampered by the public's lack of awareness about the severity of this problem," said Olivier Carduner, USAID's regional director for Asia. "USAID is funding this project with MTV because of the unique opportunity that MTV Networks provide to reach hundreds of millions of people in a region that accounts for many of the world's trafficking victims," said Carduner.

Read the full article here

Visit the MTV anti-trafficking website here

1 comment:

  1. Anonymous10:43 AM

    I'm so excited that MTV chose to raise the awareness of human trafficking! We need main stream channels to spread the word of this horrific servitude! You guys are awesome!